NJIT :15-sec. Sponsored Facebook Video Posts

As part of our ongoing campaign to increase awareness of NJIT’s world-class research among academic peers, we developed a series of 15-second online videos to share on social networks. Informing the process were data analytics that showed that 15-second online videos are shared 37 percent more often than those running 30–60-seconds.

 

 

 

 

 

 



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